SERVICES — INVESTOR MARKETING
Get found.
Stay followed.
Investor marketing for public companies, built around your story and your stage. The right investors discover you, stay with you, and back you.
MEASURE · OVERSEE · GROW · REPORT. ONE ACCOUNTABLE LAYER.
THE MONTHLY REPORTREAD IN FIVE MINUTES
THE MANDATE
One seat, four jobs.
Measure what’s working, oversee what it costs, grow an audience you own, and report it in plain language.
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MEASURE
Measurement & visibility
An executive dashboard, built for the numbers that matter: how people are finding you, how visible you are in search, how far you reach on social, how fast your list is growing, and how well AI assistants reference you.
KPIS SET IN MONTH ONE, REPORTED EVERY MONTH
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OVERSEE
Spend & return
Now the numbers show what each dollar is doing: what each activity costs, what it produces, and what that’s worth. We read them against what we’ve seen work elsewhere, so every dollar gets a call: keep it, cut it, or try a different approach.
MORE OF WHAT WORKS, LESS OF WHAT DOESN’T
/03
GROW
Content & audience growth
Plain-language investor content matched to your news flow, the trajectory of social and email list growth, and opportunities scouted and vetted: research coverage, webinars, and visibility programs, each one priced, so the decision stays yours.
THE LIST IS YOURS TO KEEP
04
/04
REPORT
Reporting & the roadmap
A monthly written report your board can actually read, a rolling 90-day roadmap, regular working calls, and priority access when something urgent lands.
ONE ACCOUNTABLE LAYER
HOW IT WORKS
Adjusted monthly,
on the numbers.
Five stages, one continuous engagement. It starts with a baseline, and the work compounds month after month.
01 · BASELINE
First month: know where you stand
A diagnostic drawn from your existing analytics: what’s working, what things cost, where your audience actually comes from, and the KPIs we’ll be judged on.
PERFORMANCE BASELINE
SPEND REVIEW
KPIS
02 · SHAPE
Fixes that make you findable
Inside the first 60 days, the structural fixes that matter: site, search, and social profiles telling one consistent story, so search engines and AI assistants reference you correctly and every later dollar lands on solid ground.
SEARCH
AI VISIBILITY
SITE STRUCTURE
SOCIAL PROFILES
03 · SHIP
A steady drumbeat of substance
Plain-language content matched to your news flow, a growing list you own, and regular shareholder updates, so the audience always has a reason to stay.
04 · LIVE
In market against your catalyst
The first wave goes out against your next catalyst, not against our calendar, with every placement labeled where the rules require it.
05 · COMPOUND
A following that outlasts any campaign
The outcome isn’t a spike. Read the data, move the budget, and keep what compounds: engaged holders, a warm list you own, and a monthly report your board can read in five minutes.
WHAT WE COUNT
We count what converts.
Impressions don’t buy stock. Programs are judged on engaged readers, opens that lead somewhere, and the list of investors who asked to hear more.
DISCLOSURE-CLEAN · EVERY PLACEMENT LABELED
MONTHLY EXECUTIVE DASHBOARD
A SAMPLE, NOT A PROMISE
INVESTOR-PAGE TRAFFIC
+212%
SEARCH VISIBILITY
+64%
LIST GROWTH · OPT-IN SUBSCRIBERS
+2,400
AI-VISIBILITY SCORE
92/100
BOARD-READY SUMMARY · DELIVERED MONTHLY
FULL KPI SHEET ON REQUEST
THE STRUCTURE
Simple on the invoice.
One retainer, no hidden margin. Everything else is authorized by you in advance and billed at what it costs.
/01
RETAINER
One monthly fee
A flat monthly retainer covers the seat: measurement, oversight, content, and reporting. Scope adjusts by mutual agreement, not by surprise invoice.
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MEDIA
Media at cost
Paid media is optional and always your call. The media itself is billed at cost, with a transparent management fee on what we run for you.
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VENDORS
Vendors pass through
Newswire and conference costs are authorized by you in advance and billed at cost. No hidden margin, no markup.
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OWNERSHIP
Yours to keep
The subscriber list, the data, and the work product belong to you. Six months to start, month-to-month after, thirty days’ notice.
?
QUESTIONS
Asked, answered.
The five we hear on every first call. Anything else: ask a person, not a page.
hello@lucidsprint.com
The first month is a diagnostic: a performance baseline, a vendor and spend review, and the KPIs we’ll be judged on. By day 60 the structural work is done: site, search results, and social profiles agree with each other, so machines and people both identify you correctly. Engagements run six months minimum, because the compounding is the point.
Engaged investors, not impressions: traffic and time on your investor pages, opens and clicks that lead somewhere, and the number of qualified leads handed to your team. Underperforming campaigns get adjusted, tested, and re-tested, not quietly renewed.
Your call. Most often it’s a collaboration: you bring the substance, we shape it into plain-language reports and articles matched to your news flow. Some clients draft and have us edit, others hand it over entirely. Film, photography, and design are part of the team, not brokered out. Nothing ships without your sign-off, and every placement is labeled where disclosure rules require it.
We start from a map: who holds you now, who holds your peers, and who’s opted in to read exactly this kind of story. Lists, placements, and lookalike audiences are built against that map, so the message lands with people already primed to engage.
A conversation. Bring the story as it stands and we’ll tell you honestly whether it’s ready to amplify. If the fundamentals need work first, that’s a separate piece of work, and we’ll say so before you spend anything on reach.